Weekly Round-Up: Working on Remote Teams, Content Marketing Tactics, Unread PDFs, Questions & Answers, and More
Here's K15t Software's weekly social web round-up for technical writers, information architects, and content strategists.
This week's top story from the Tech Writer Today Magazine: "Agile and Tech Comm: Working on Remote Teams"
Agile and Tech Comm: Working on Remote Teams – #Agile
Alyssa Fox about the challenges of working on remote teams, and best practices for global collaboration: "The key thing to remember with remote teams is to over-communicate. Too much information is always better than not enough information." (via @techwritertoday)
10 Tactics You Must Use in Your Content Marketing Strategy – #SocialMedia
Key social media marketing channels or tactics – explained in a simple, clear and precise way by Sarah Quinn: "The better the content and the larger and more engaged the social networks, the more visible your brand becomes. That creates brand awareness, inquiries, leads and sales." (via @jeffbulas)
The solutions to all our problems may be buried in PDFs that nobody reads – #ContentStrategy
World Bank recently asked an important question about PDF documents being published to the web: "Is anyone actually reading these things? They dug into their Web site traffic data and came to the following conclusions: Nearly one-third of their PDF reports had never been downloaded, not even once." (via @InlineManual)
It’s about branding (how traditional branding is killing the Web) – #Marketing
Gerry McGovern's dialog between a customer and an organization with a traditional branding website: "Of course, everything you are now about to read is fictional. Most real customers couldn’t be bothered writing to organizations to vent their annoyance. They just leave." (via @RichardHare)
Confluence Questions 1.0: Share Knowledge with Q&A – #Atlassian
Technical writers are always trying to determine what information to supply. Confluence Questions takes out the guesswork: "Let colleagues ask and answer questions to fill in the knowledge gaps, provide feedback, or make suggestions." (via @Atlassian)